Plain Black Magic

What do you get when a computer meets a pen and a notepad? A computer? No! Don't let Alan Cooper's "Inmates" fool you! That would be so 1999.

This is my senior year's project on the premise that innovation is not pushed by technology only. From simple observation, I realized most technologies fail to hit the market because they change “too much things”. They encounter a resistance in their use when faced with pre-existing habits and social cultures. In this perspective, Plain Black Magic is a unique opportunity to use a quasi-regular pen and a notepad to interact with all the communication devices around you.

My part: Project management and creative lead; Project definition; Communication design; Interaction scenarios definition; Presentation scenarios definition; Wireframing; User interface design; Demonstrator development (ActionScript 2.0); Art direction and visual design; Project presentation.